The drivers behind La Box are Chichi a.k.a Alexandra Vancic, a Balkan diaspora kid that grew up in Vienna, Austria. She holds several degrees in the field of marketing, did some traditional marketing in the finance industry until she decided to go digital, where she learned the right digital marketing strategies. Her goal is to build a common ground for where women should be in the future and change the social norms of society.
And we also have Verica Poposka, the girl that speaks all Slavic languages. She studied management of organization, human resource and knowledge, so it came naturally to her to start her own NGO that enables ambitious young females to be actively involved in their community. She strives for being heard and understood and overall she wants to have a positive impact on her environment.